Credit Hours: 3
Prerequisites: junior or senior standing business students. This course unites business theory and practical application by means of the Keuka Collegewine project. The project allows students to practice entrepreneurship by managing their own for-profit microenterprise. The students, with supervision, will perform the functions of management, marketing, and accounting. Student entrepreneurs will be responsible for product development, procurement and supply, quality control, labeling, packaging, advertising and sales, ordering and distribution, and financial reporting for the project. (Offered every spring.)
Consult the Keuka College Course Catalog for additional information and to view other courses.