Advance Your Career with a Master's in Management
Keuka College's Master of Science in Management (MSM) program is designed to give you the advanced management, coaching, and leadership skills that modern organizations seek in their senior leaders.
The Master's in Management is built around an academic core in organizational design and marketing, business strategy and analysis, economics, ethics, and leadership development.
This broad base of knowledge will allow you to customize your skills to fit a range of roles, whether you work in health care, financial services, retail, education, food service, manufacturing and operations, research and development, or project management.
A Top-Ranked Program
Keuka College's Master of Science in Management is consistently ranked among the Top 50 MSM programs in the United States by The Financial Engineer Times.
Keuka College has also been ranked by The New York Times in the top 10% of colleges and universities in the country when it comes to our graduates' upward economic mobility.
Learn More About the Master's in Management
Keuka College's Master of Science in Management program is designed for those who are interested in holding senior leadership roles in modern-day organizations. Thanks to our innovative student success model, students of all ages find success at Keuka College.
The 21-month program is designed for working adults with busy lives and family commitments. Complete your studies online at a time that best fits your daily schedule.
- Cohort Model: As a Keuka College student, you're part of a small group of students who stay together for the entirety of the program. This is called your cohort. You'll take the same classes together at the same time, and your cohort will quickly become a peer support structure.
- One-at-a-Time: You'll take just one course at a time, and courses are completed in five to seven weeks.
The program is designed for adult learners, many of whom haven't been inside a college classroom for many years and have never experienced a virtual, online learning environment. Your New Student Orientation program and Writing for Professionals class will ensure that you're ready for the classroom.
We make it as easy and convenient as possible for you to navigate the admissions process and get started on your Master's in Management as soon as possible.
- Completion of a bachelor's degree from an accredited institution
- Minimum cumulative grade point average (GPA) of 3.0 on a 4.0 scale
How to Apply
- Complete your Application for Admission online
- Submit all official transcripts from each college or university you've attended
- Submit all supplemental materials
- Pay your $50 non-refundable application fee
- Keuka College offers rolling admissions, meaning we will review applications as they come in until the program is full. We strongly encourage applicants to submit all required materials as early as possible.
Worried About Something?
The Master's in Management at Keuka College is designed for individuals in the public and private sectors who want to improve their managerial skills and advance in their careers. You do not need a bachelor's degree in business to be successful.
The program addresses topics relevant to today's economic environment, including international management, information systems, and data analytics.
Below are samples of the courses you will take. Courses may change as the program evolves to give you the best management degree possible.
Writing for Professionals prepares graduate students with the knowledge and skills necessary to successfully meet the scholarly demands of Keuka College as well as the writing standards of practitioners. This course provides the student practical experience in the application of APA writing skills that are necessary for graduate school and employment success. This is achieved through the completion of a writing portfolio and subsequent analysis of their individual writing strengths and areas of need, which will be shared with program course instructors.
This course will engage students in a critical examination of the changing nature of work and organizational conditions that create new challenges relating to the skills of business leaders. In addition to skills, development in the areas of goal setting, problem solving, and communications, this course will include assessment of personal leadership styles, decision-making and the capacity to function as an organizational change-agent. The ability to lead others through change will be the central theme of the course.
This course deals with morality in the business environment. It will deal with the centrality of ethical values to the individual and the organization, scope of the moral responsibilities of corporations, and ethical choices pervasive in management in the 21st century.
This course is designed to provide applied competence in accounting and finance in the management of business organizations. The focus in on both how accounting measures can be used to promote efficient allocation of resources, and the ability to evaluate the business financing decisions in relation to their objectives. A case study approach will be taken.
This course emphasizes the principles of economic theory which are essential to effective management decision-making. It reviews the fundamental principles of micro-economic and macro-economic theory. The focus is on: consumer demand; the nature and behavior of costs; the operation of markets; monetary theory and policy; financial institutions; employment and unemployment; capital formulation; and economic growth. A case study approach will be taken.
This course will focus on providing students with the wherewithal to conceptualize and develop an organization-wide marketing plan. The case-studies approach is designed to develop the necessary skills essential in making tactical and strategic marketing decisions.
This course introduces the student to the skills necessary to think strategically about business decisions regarding the ability to attract, employ, develop, motivate, engage, and retain strategically relevant talent. This course presents the importance of aligning human resources with overall corporate strategy to establish a competitive advantage. Understanding human capital needs is a primary drive for business success. The course will focus on the current areas: understanding individual differences in the workplace; motivating and measuring performance; best practices in developing talent; how to engage the workforce and evaluate the culture; understanding the challenges in managing a global workforce.
This course provides non-lawyer managers an overview of state and federal government regulatory agencies and regulations, intellectual property rights, contracts and tort laws, as it applies to businesses. Emphasis on liabilities issues.
As the capstone course within the Masters of Science in Management program, this course focuses on understanding what elements go into building a successful enterprise and creating a winning business strategy. Conversely, industrial analysis answers the question: what makes one industry more attractive than another for investment and employment? The focus is on developing the ability to formulate innovative strategies to create and sustain competitive advantages in a dynamic business environment. Tools for industry analysis will be introduced such as benchmarking. A business simulation and the creation of a business plan will be incorporated into this course.
The study of the legal impact of the various social institutions on international managers. The study of the role of culture, education, and politics in shaping attitudes toward work and leisure. The study of the role of discipline and motivation in different cultures.
This course introduces the student to the field of business analytics and an overview of data and information management. The topics covered in this course will include the following: the use of data warehouses, dashboards, key performance indicators, and data mining for making business decisions; an introduction to computer programming and computational thinking; an overview of information systems, their purpose, and their importance to international organizations. Computational thinking will introduce the student to the fundamental concepts of computer science used in problem solving, which include understanding human behavior, design, and algorithm development. Python, an object oriented programming language, will be used. Student learning will occur via individual and team projects.
To review a full list of program requirements and course descriptions, please see the Keuka College Record's information on the Master of Science in Management program.
In addition to Keuka College’s institutional accreditation by the Middle States Commission on Higher Education, the College has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), located at 11374 Strang Line Road, Lenexa, Kansas, USA.
All of your faculty will come to the classroom armed with real-world business experience, not just textbook theory. You'll talk through real scenarios that managers face each day, solve live problems, and be able to use what you learn in the program at work the very next morning.