Meet the M&C Team

Pete Bekisz ’12
Vice President for Enrollment, Marketing, and Technology
Academic Credentials
- Keuka College
- B.S. in Organizational Management
Biography
Pete Bekisz is an entrepreneurial change agent who has been with Keuka College for more than 14 years, the past 10 in leadership positions.
He possesses management, customer service, marketing, and advertising experience from diverse industries including higher education, mass media, advertising services, and technology.
Pete oversees the College's marketing, communications, alumni relations, advancement services, annual fund, major and planned giving, grant writing, government and community relations, college-wide events, conference services, information technology, and dining functions.
He is an active community volunteer and serves on the boards of Safe Harbors of the Finger Lakes and the Finger Lakes Workforce Investment Board. In addition, he has served as a volunteer mentor to Rochester-area teen entrepreneurs through the Young Entrepreneurs Academy.
Prior to coming to Keuka College, Pete held positions at AOL Time Warner, Messenger Post Media, and Ignite Worldwide, Inc. He has provided consulting services to the Greater Rochester Association of REALTORS®, Kenneth Crosby Companies, Kate Gleason College of Engineering at the Rochester Institute of Technology, and a number of small businesses in the Finger Lakes.
Professional Interests
Content and social media marketing, web design and development, human-computer interaction, digital engagement

Stuart Carmichael-Green
Social Media Specialist

Katie Fitzpatrick ’14
Associate Director of Marketing
Academic Credentials
- Keuka College
- B.A. in Organizational Communication

Kevin Frisch
Director of Communications & Media Relations
Academic Credentials
- SUNY Potsdam
- B.A.

Kassondra Kreppein
Marketing Generalist
Academic Credentials
- Cazenovia College
- B.F.A.

Gretchen Parsells
Marketing and Communications Coordinator
Academic Credentials
- Radford University
- B.S.

Paulina Reid
Graphic Designer/Art Director
Academic Credentials
- Rochester Institute of Technology
- B.F.A. in Graphic Design

Diana Rockwell
Executive Assistant for Advancement, Communications, and Technology

Tammy Swales
Senior Director of Marketing
Academic Credentials
- Roberts Wesleyan College
- M.Ed.
- SUNY Brockport
- B.A. in English

John Taney
Graphic Designer
Academic Credentials
- FLCC
- A.A. in Visual Arts & New Media
- SUNY Fredonia
- B.A. in Visual Arts & New Media