Put your management education on the fast track.

About Management (3+1) at Keuka College

Become a master in the business realm, ready to apply real-world skills to any situation. Advance your career further, faster, by completing your bachelor’s degree in three years and using the fourth year to complete a master’s degree in the management field, right here with us.

Build a portfolio of business skills that will prepare you to to lead teams, use financial resources effectively and efficiently, and structure processes to achieve your marketplace goals.

Develop the art and science of leadership, thanks to a versatile degree that can take you just about anywhere. Graduate with the knowledge, skills, and hands-on experience you’ll need to flourish in today’s global business environment.

Management (3+1) Program Highlights


Compact your undergraduate education into three year-round cycles, by carrying a 15- or 16-credit full-time course load each semester, and completing select courses online each summer. 

 Focus on Future Careers

Our signature Field Period® program provides an annual experience that gives you the chance to hone your management skills and build your professional network. Field Period® develops real-world experience to your personal and professional advantage.

Fast-Track To a Master’s

After completing your bachelor’s degree requirements in three years, move forward into a 10-month, full-time master’s degree program and launch your career immediately, with an advanced degree in hand.

Explore Management (3+1)

Program Overview

Our 3+1 management degree option takes the best of Keuka College’s traditional management major and enhances it with the addition of a master’s degree in management, all within four years. In the same amount of time you planned to earn your bachelor’s degree, you can graduate with a master’s degree in hand, giving you a competitive edge in the marketplace.

The 3+1 management degree option still offers you a broad overview in business, management, and leadership. The base of your degree will still include courses in accounting, business law, strategic management, economics, finance, marketing, human resources, and statistics.

But now, you’ll maximize and enhance your new bachelor’s degree by leveraging it directly into a fourth-year master’s program, hosted here on campus for the traditional 10-month academic year. You’ll continue in your study of management, developing your own personal leadership style, learning how to unify people around products and services so you can become a successful manager in nearly any industry. 

Your professors will help you learn to effectively manage people and resources, fine-tune your verbal and written communication skills, and hone your decision-making and problem-solving abilities. You will accrue expertise across a range of business-related subjects as you take classes in decision making, law, economics, leadership, marketing, and strategic thinking. 

Real-world, hands-on experience remains an important part of your management degree, and you’ll still graduate from Keuka College with a resume that reflects the skills you’ve gained. The Keuka College Field Period® is an annual experience you can leverage into separate and distinct internships in business, starting your freshman year.

Hands-on experience is integrated throughout all of your business courses as well. You’ll have classes that include:

  • Industry business software
  • Stock-trading simulations
  • Building a business and marketing actual products
  • Numerous guest presentations by industry professionals and leaders.
  • Courses taught by faculty members with robust industry experience.

In your fourth year, you’ll work with fellow graduate students to develop a marketing plan for a real-life, local business client. And because multinational operations are the wave of the future, our master’s program includes an additional emphasis on international business. This means that your courses will provide knowledge that transcends borders and builds cross-cultural skills useful in nearly any industry —or country, preparing you to take on cross-cultural leadership roles in the global economy of today and tomorrow.


Students interested in the Management 3+1 program must:

  • Enter Keuka College with 4 – 6 college credits
  • Wish to complete your bachelor’s degree in three years, rather than the traditional four years
  • Have learned to manage your time efficiently
  • Be able to handle 15 academic credits each semester

The Faculty

At Keuka College, your management faculty are more than just great teachers. They’re accomplished leaders, managers, executives, entrepreneurs, and scholars who will serve as mentors and help you achieve your goals. As a management student, you’ll also have the chance to work with and study under the accomplished accountants, lawyers, and financial experts who comprise the College’s business and management faculty.

And each of your professors come to the classroom with real-world experience in the field that complements their academic knowledge. Our faculty have worked in some of the world’s largest financial centers, served as leaders in Fortune 500 corporations, started (and continue to maintain) their own enterprises, and held executive roles with some of the world’s most prestigious brands.

Faculty in the Division of Business and Management

Digital Literacy

No matter how well you understand business, you won’t be an effective problem solver without an understanding of the digital tools that power today’s business world. Digital Learning at KeukaCollege, when combined with your management program, will teach you to:

Solve problems by thinking computationally—breaking large, complex problems into smaller, more simple ones—and creating scalable problem-solving processes

  • Design linear regression analyses that predict buyer behavior
  • Create and implement geo-targeted Internet advertising campaigns
  • Use digital tools to create interactive maps that show optimal consumer locations, sales territories, and more
  • Analyze candidate screening data to predict an employee’s success on the job
  • Use the latest digital production tools to tell stories and create stunning marketing campaigns
  • Master the software used in accounting and finance—including the proprietary systems leveraged by the IRS and state-of-the-art trading tools

Learning to analyze data and use it to support ideas and tell stories is also an essential business skill, and you’ll learn it here. You’ll learn how to programmatically access “big data” provided by government and other sources, write small programs that perform data analysis, create your own data-gathering systems, and utilize data to identify opportunities for new products, improve customer satisfaction and retention, and ultimately grow your bottom line.

Global Education

Today’s business world is more global and diverse than it’s ever been. As a management student, you’ll have the opportunity to explore business through domestic and international lenses. And if you’re interested in traveling abroad, KeukaCollege’s management program can provide you with the opportunity to travel.

Here are some of the ways KeukaCollege’s management program prepares you for today’s global business world.

China and Vietnam

KeukaCollege offers the management program at partner universities in China and Vietnam. These program are taught by the College’s American faculty, and many professors rotate through teaching in the U.S. and overseas. Professors come to the classroom with an unparalleled perspective on, and experience with, some of the world’s fastest-growing economies and the educational and business philosophies taught in Asia’s universities.

If you’re interested in studying for one or two semesters at a partner university in China or Vietnam, you can work with the division chair to create a personalized study-abroad program. The management program is identical in all three countries, and choosing to study overseas is the ultimate international business experience.

International Students

Nearly 10% of KeukaCollege’s undergraduate students come from other countries, many of whom choose to study management. You’ll have the chance to live and work with people from different backgrounds who bring different perspectives and experience to discussions about international marketing, finance, and economics.

Global Faculty

The Division of Business and Management has an incredibly diverse faculty with global backgrounds and experience. You’ll learn from professors who hail from—and studied at some of the top institutions in—the U.S., France, Russia, Lithuania, and Taiwan. In addition, all of the division’s faculty have diverse, multinational business experience.


Keuka College’s management faculty are active scholars and researchers, and they offer you the opportunity to partner on projects if that’s where your interests lie. Faculty research interests include entrepreneurship, leadership, corporate governance, discontinuous innovation, supply chain management, and accounting fraud and detection.


Keuka Commons is the newest building on Keuka College’s campus, and is home to the Division of Business and Management and the Center for Business Analytics and Health Informatics. KeukaCommons features industry standard computer labs and software, high-tech classrooms, faculty offices, as well as comfortable study space and convenient access to the caféand Starbucks coffee.

The KeukaBusiness Park in nearby Penn Yan houses space designated for STARTUP-NY, allowing the division and the College to partner with entrepreneurs to bring new and innovative products and services to the Finger Lakes region.

Entrepreneurs receive a tax benefit and expertise from the College’s faculty and students, while the College is able to help the regional economy and bring real-world business scenarios and problems to our students.


Keuka College’s Field Period provides you the chance to gain hands-on, real-world business experience each year you’re here. That means you’ll graduate with an impressive résuméand plenty of connections to help jumpstart your career.

In addition:

  • Keuka College’s Enactus (entrepreneurial, action, us) chapter, an international organization of business students, provides you with the chance to use your accounting and business knowledge to solve today’s business problems in the community.
  • The Volunteer Income Tax Assistance (VITA) center at KeukaCollege opens the door for you to become IRS-certified, which lets you prepare income tax returns for others before graduating.


In addition to Keuka College’s institutional accreditation by the Middle States Commission on Higher Education, the College has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), located at 11374 Strang Line Road, Lenexa, Kansas, USA.

IACBE Information

Accreditation in China

The Keuka-China international relationship has the official approval of the Office of Academic Degrees Committee for the State Council in the People’s Republic of China.

Keuka College’s programs in China follow the rules and regulations of the Ministry of Education, People’s Republic of China. KCP provides the same degree and is accredited in the same way as Keuka College programs in the U.S. The bachelor of science in management degree is accredited by the International Accreditation Council for Business Education (IACBE).

What can you do with this degree?

Thinking about your future career? Here are some sample job titles that people with similar degrees have at organizations around the country.

• Chief Executive Officer (CEO)
• Chief Operating Officer (COO)
• Commissioner of Internal Revenue
• County Commissioner
• Government Service Executive
• Governor
• Mayor
• Department Store General Manager
• General Manager
• General Superintendent
• Manufacturing Operations Manager
• Operations Manager
• Radio Station Manager
• Television Station Manager
• Advertising Manager
• Administrative Services Manager
• Business Office Manager
• Business Unit Manager
• Facilities Manager
• Records Management Director
• Records and Information Manager
• Promotion Manager
• Industrial Production Manager
• Manufacturing Director
• Plant Chief
• Plant Manager
• Plant Superintendent

Demand & Salary Data

Career Group Career Summary Median Annual Wage in 2015sort ascending Predicted Openings Between 2014 and 2024 Change in Demand for These Jobs, 2024 vs. 2014 Education Typically Needed
Chief Executives

Determine and formulate policies and provide overall direction of companies or private and public sector organizations within guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.

$175,110 58,400 -4,100 Bachelor's degree
Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

$113,860 108,000 19,000 Bachelor's degree
Managers, All Other

All managers not listed separately.

$104,850 255,400 38,000 Bachelor's degree
General and Operations Managers

Plan, direct, or coordinate the operations of public or private sector organizations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services.

$97,730 688,800 151,100 Bachelor's degree
Industrial Production Managers

Plan, direct, or coordinate the work activities and resources necessary for manufacturing products in accordance with cost, quality, and quantity specifications.

$93,940 49,100 -6,300 Bachelor's degree
Construction Managers

Plan, direct, or coordinate, usually through subordinate supervisory personnel, activities concerned with the construction and maintenance of structures, facilities, and systems. Participate in the conceptual development of a construction project and oversee its organization, scheduling, budgeting, and implementation. Includes managers in specialized construction fields, such as carpentry or plumbing.

$87,400 70,100 17,800 Bachelor's degree
Administrative Services Managers

Plan, direct, or coordinate one or more administrative services of an organization, such as records and information management, mail distribution, facilities planning and maintenance, custodial operations, and other office support services.

$86,110 77,200 23,500 Bachelor's degree
Management Analysts

Conduct organizational studies and evaluations, design systems and procedures, conduct work simplification and measurement studies, and prepare operations and procedures manuals to assist management in operating more efficiently and effectively. Includes program analysts and management consultants.

$81,320 208,500 103,400 Bachelor's degree
Business Teachers, Postsecondary

Teach courses in business administration and management, such as accounting, finance, human resources, labor and industrial relations, marketing, and operations research. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$75,370 28,300 9,400 Doctoral or professional degree
Social and Community Service Managers

Plan, direct, or coordinate the activities of a social service program or community outreach organization. Oversee the program or organization's budget and policies regarding participant involvement, program requirements, and benefits. Work may involve directing social workers, counselors, or probation officers.

$63,530 49,800 13,200 Bachelor's degree

Data Source: U.S. Bureau of Labor Statistics

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